My name is Stephan and I am the founder of THEO & EMMA®, the new lifestyle brand for your dog. I founded THEO & EMMA® in February 2022 and have been live with my first collection since July of the same year.

Emma, ​​my Weimaraner dog, was the trigger for my founding idea. She came into my life as a puppy in September 2020 and turned a lot of things upside down. Before Emma, ​​I pursued a different career. Not only did she inspire me, but she also took me back to my creative roots.

With Emma I also got to know the industry and many products. Unfortunately, I often lacked quality, an attractive design or even functionality. In addition, most of the products came from the Far East.

Out of love and passion for my dogs, I decided to found THEO & EMMA.

If you have any questions, please email me at stephan[ad]theoundemma.com.

Best regards,

our mission

As a brand, we pursue the mission of making the coexistence of humans and dogs even more beautiful. We stand for functionality, quality and sustainability.

We have our products manufactured exclusively in Germany and Europe with high workmanship quality.

We also source our materials from Europe and process them into high-quality products for your furry friend.

I would be pleased to count you among our satisfied customers.

We would be happy to answer your questions or help you individually select the right size.

We look forward to seeing you!


Our customers value the quality of our products, which is something we are very proud of. “Made in Europe” is also valued by our customers. By producing in Europe, we avoid long transport routes and unnecessary CO2 emissions. We also send our packages climate-neutrally and our packaging material can be 100% recycled.